My core areas of expertise
Specialized in GTM strategy, product operations, user research, and cross-functional execution in SaaS and broadcast technology environments.
Go-To-Market Strategy
Develop comprehensive GTM strategies, product positioning, launch metrics, and benchmarking frameworks for market success.
Product Launch Planning
Own end-to-end launch execution, milestone tracking, deliverable management, and release readiness coordination across teams.
User Research & Testing
Conduct structured user interviews, usability testing, competitive analysis, and synthesize insights into actionable PRDs.
Cross-functional Coordination
Align Engineering, QA, Product, Marketing, and Operations teams; manage SLAs and maintain status reporting across organizations.
Process Documentation
Author SOPs, process templates, and lessons learned; standardize workflows and improve operational efficiency organization-wide.
Who's behind all this great work?
I'm Pratham, a Certified Scrum Product Owner with hands-on experience in user research, PRD creation, competitive analysis, and product launch planning. Currently pursuing a Master of Engineering in Engineering Management at Duke University with a 3.9 GPA. I specialize in transforming complex product strategies into executable launch plans that drive business impact.
2+ years of GTM & Product Ops
Owned end-to-end product launch planning, reduced delivery cycle time by 25%, and increased platform adoption by 40% in fast-paced SaaS and broadcast environments.
Cross-functional expertise
Coordinated Engineering, QA, Product Marketing, and Operations teams; led 100+ root cause analyses and reduced repeat failures by 30%.
Take a look at my
key projects
AI Recruitment MVP Prototype
Built an AI-powered recruitment platform prototype using Lovable. Designed end-to-end user flows, validated product-market fit through user research with 60+ users, and increased feature adoption by 40% through iterative cross-functional feedback loops.
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Launch Readiness & Operations@Prime Focus Technologies
Led end-to-end product launch planning for 15+ platform updates during IPL 2024, 2025, and T20 World Cup. Managed Jira workflows, coordinated 6+ teams, sustained 99.8% uptime serving 10B+ viewers, and reduced delivery cycle time by 25%.
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Published Research on AI & Machine Learning
Authored and published a peer-reviewed paper on AI and machine learning applications in IEEE Xplore. The research contributes to the growing body of knowledge in artificial intelligence, demonstrating analytical rigor and technical expertise in emerging technologies.
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Take a look at my professional journey
2+ years of drive in GTM strategy, product operations, and cross-functional execution at SaaS and broadcast technology companies. Currently pursuing MS in Engineering Management at Duke.
Student Consultant, Jobz
Early-stage SaaS recruitment platform. Conducted user interviews with 60+ users, owned competitive analysis across 15+ platforms, and defined MVP launch plan with 4 product workflows and interactive prototype.
Product Engineer, Prime Focus Technologies
Global SaaS media technology company. Owned end-to-end product launch planning for 15+ platform updates during IPL 2024, 2025, and T20 World Cup; sustained 99.8% uptime serving 10B+ viewers.
Teaching Assistant, Duke University
Management in High-Tech Industries course. Designed professionalism scoring rubric, conducted 30 one-on-one feedback sessions, and implemented centralized tracking system for 30+ students.
Duke E-Store Student Associate, Duke University Store
Reduced fulfillment errors by 10% through SKU data accuracy improvements and resolved 6+ inventory discrepancies during peak demand periods.
What people say about me
Recommendations and feedback from colleagues I've worked with.
Biswajeet Singh
Team Lead Application Support at BRAHMA AI
Worked together at Prime Focus Technologies
"I had the privilege of directly working with Pratham Gupta as part of the App Support team at Prime Focus Technologies. He always impressed me with his brilliant problem-solving skills, particularly when dealing with complicated application problems. Pratham possesses a great ability to identify root causes quickly and then put into place successful solutions, reducing downtime and greatly enhancing user satisfaction. He is also an exceptional communicator, who can always clearly explain technical ideas to both technical and non-technical stakeholders. Pratham is a team player par excellence, always looking to assist, provide knowledge, and help foster a positive and cooperative spirit. I strongly recommend Pratham, he always goes the extra mile to offer great support to our clients."
Shaibaz Shaikh
Cybersecurity Senior Officer | IT Infrastructure & Clouds
Worked together at Prime Focus Technologies
"I had the opportunity to work closely with Pratham across different teams during his tenure as an Application Support Engineer at Prime Focus Technology. Pratham consistently impressed me with his ability to adapt and excel in diverse team environments while maintaining a high standard of work. One of Pratham's remarkable strengths is his expertise in documentation. Whether it was preparing operational workflows, troubleshooting guides, or knowledge base articles, his attention to detail and clarity ensured that his documentation was not only thorough but also highly accessible. Beyond his documentation skills, Pratham showcased a deep understanding of application support processes and demonstrated exceptional problem-solving abilities. His proactive attitude, collaborative nature, and ability to work seamlessly across different teams made him a key contributor to the success of various initiatives. I highly recommend him and look forward to seeing his continued success in the future."
Education
Master of Engineering in Engineering Management
Duke University
GPA: 3.9/4.0
Aug 2025 – May 2027
Durham, NC
Product Management, Design Thinking, Competitive Strategy, Marketing, Project Management
Bachelor of Engineering in Information Technology
University of Mumbai
GPA: 3.6/4.0
Aug 2019 – May 2023
Mumbai, India
Operations Research, Project Management, Aritifcial Intelligence and Data Science
Skills & Expertise
GTM & Launch
Program Management
Product & Research
Technical Tools
Certifications
✓ Certified Scrum Product Owner (CSPO)
✓ IBM Enterprise Design Thinking Practitioner
✓ Google Foundations: Data, Data, Everywhere
✓ McKinsey.org Forward Program
Beyond Work
When I'm not driving product launches or coordinating cross-functional teams, you'll find me doing what I'm truly passionate about.
Hip Hop & Bollywood Dancing
I performed and danced throughout my undergraduate years at the University of Mumbai. Dancing is my creative outlet — a way to express myself and connect with communities through movement and rhythm.
Soccer
I'm passionate about playing soccer regularly. The sport embodies the same values I bring to my professional work — teamwork, strategy, and the drive to win. It's where I unwind and stay active.